Marketing Episodes

Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: ⁠http://get.hostaway.com/alexandannie In this episode, we sit down with Zach Busekrus, Founder/CEO of StayWatch and host of the "Behind the Stays" podcast. Zach shares his unique journey into the short-term rental industry, from living exclusively in Airbnbs during the pandemic to founding a company that's revolutionizing how travelers find and book vacation rentals. ...

Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannie In this episode, Alex & Annie are joined by Linny and Kyle Jones, the dynamic duo behind Dwell Luxury Rentals. Tune in to hear how they have transformed the vacation rental landscape in their small mountain town, Flagstaff, by bringing big-city luxury standards to the area. Linny and Kyle share their journey from working in five-s...

Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: ⁠http://get.hostaway.com/alexandannie In this insightful episode of Alex & Annie: The Real Women of Vacation Rentals, we are thrilled to welcome Mark Lumpkin, Director of Sales for STR Cribs. Mark shares his journey from a Florida local with a passion for real estate to leading a company that transforms vacant properties into stunning, resort-style short-term rentals ac...

Get your Scale Italia 2024 tickets here: https://www.tickettailor.com/events/scalerentalsitalia/1074426 Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannie In this week’s episode, Alex & Annie welcome the team behind the Scale Italia - Gianpaolo Vairo, Damian Sheridan, and Cristiana Carpini - to discuss their rapidly growing conference series for professional vacation rental manage...

In this episode of Alex & Annie: The Real Women of Vacation Rentals, we're joined by Scott Wiseman, CEO of Nocturne Luxury Villas. Scott brings a wealth of experience from his journey through the hospitality industry, from hotels to luxury tour operators, and now leading the charge in high-end vacation rentals. Scott's journey in hospitality began at 15 after a transformative family vacation to Acapulco. His career has spanned from hotels to luxury tour operators, including leadership roles a...

Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannie In this week’s episode of Alex & Annie: The Real Women of Vacation Rentals, we're joined by two powerhouse guests in the vacation rental space - Jason Sprenkle, CEO of Keydata, and Jacobie Olin, President of C2G Advisors. Jason has over 20 years of experience in vacation rentals, previously running 360 Blue in the Panhandle area. ...

Exclusive offer for Alex & Annie listeners: Get 50% off your onboarding fee when you partner with Extenteam using this link: https://www.extenteam.com/alexandannie Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannie In this First of the Month Special Episode of "Alex & Annie: The Real Women of Vacation Rentals," hosts Alex & Annie welcome special guest Caleb Hannon, COO of Stay Lake Norman - a professional luxury vacation renta...

In this episode of "Alex & Annie: The Real Women of Vacation Rentals," hosts Alex and Annie are joined by Susan Barry, the president + “queen bee” of Hive Marketing and the podcast host of the “Top Floor” Podcast. Susan shares her journey in the hospitality industry, her experiences with Hive Marketing, and her insights on the evolving landscape of hospitality marketing and management. Susan's Background and Journey: Susan Barry, originally from Panama City, shares her background and how she ...

In this episode of "Alex & Annie: The Real Women of Vacation Rentals," hosts Alex & Annie explore the delicate balance between leveraging technology and preserving the irreplaceable human touch in guest communication for the hospitality industry with special guest Nicolas Wegener. Nicolas brings invaluable insights as the visionary leader behind Sendsquared, a pioneering communication platform tailored for the vacation rental industry. With a deep understanding of fostering meaningful connect...

In this episode of "Alex & Annie: The Real Women of Vacation Rentals” podcast, hosts Alex and Annie are joined by Pete DiMaio, CEO of Travel Boom Marketing. Together, they dive into the latest trends and strategies shaping the hospitality industry, leveraging insights from Travel Boom's recent hotelier sentiment study. Aligning with Guest Preferences Drawing from Travel Boom's recent hotelier sentiment study, they unpack the misalignment between guest preferences and hotelier perceptions, emp...

In this episode of "Alex & Annie: The Real Women of Vacation Rentals," hosts Alex & Annie dive into the world of short-term rentals (STRs) with Nate Klatt and Dan Mitchen, the innovative minds behind HomeHop. Together, they explore the journey of HomeHop from house flipping to scaling a successful business in the Midwest's STR market. Guests Introduction: Nate Klatt, a seasoned CPA specializing in real estate investments, brings strategic financial acumen to HomeHop. Dan Mitchen, with a backg...

Join Alex & Annie with a cute participation of Chloe, newest furry member of the family, as they delve into the current vacation rental market trends. They share their insights on the fluctuating booking rates and the explosion of Airbnb listings, particularly in the Myrtle Beach area. The duo discusses the critical need for property managers to diversify their booking strategies and the importance of direct bookings as a way to build resilience in an increasingly competitive market. Key Take...

In this episode, Alex had the opportunity to sit down with Jonathan Ruggles, the Director of Partnerships at Flip.to. They discuss three key points in hospitality marketing: building your digital presence on your own land, leveraging guest-generated content and audiences, and the power of being a first mover in adopting innovative strategies. Alex shares insights from her experience in the vacation rental industry, emphasizing the importance of owning data, creating authentic interactions, and s...

In this insightful episode of "Alex and Annie, The Real Women of Vacation Rentals," we had the pleasure of sitting down with Katie Briscoe, the CEO of MMGY Global. Katie, a seasoned destination marketing expert with a wealth of experience, takes us on a journey through her remarkable career, providing insights into her role as the CEO of MMGY Global and shedding light on the evolving landscape of the travel industry. MMGY Global's Transformation: Katie detailed MMGY's growth from a hospita...

In this captivating episode of “Alex and Annie: The Real Women of Vacation Rentals, we sit down with Tom Goodwin, a seasoned professional in the vacation rental industry, to explore his remarkable journey and the transformative power of community and branding in business. Tom's Journey: Discover how Tom's unexpected entry into the vacation rental world, through his wife's family-run business in Gatlinburg, evolved into a thriving venture. His initial 18-month commitment turned into an 11-year...

Join us for an exclusive throwback to our most viewed episode of the year with Ben Coleman - Founder of Rev & Research, Vanessa Humes - Director of Sales & Marketing at InterCoastal Net Designs and Lance Stitcher - Broker/Owner at Seaside Vacations and Sales. In this episode, Alex & Annie are joined by a panel of experts to help guide you on a pressing topic - How to Explain Changes in Revenue and Bookings to Your Homeowners. 2023 is not turning out to be as profitable as expected for vacation...

In this captivating episode of "Alex and Annie: The Real Women of Vacation Rentals," we are thrilled to have Mark Simpson, the visionary founder of Boostly. Boostly is a game-changer for vacation rental hosts and managers, providing a unique blend of tools, tactics, and a supportive community. Boostly's Mission: Mark dives deep into how Boostly empowers short-term rental owners. The company focuses on securing more direct bookings, reaching the ideal guests, and giving hosts valuable time bac...

In this engaging episode of Alex and Annie: The Real Women of Vacation Rentals, we sit down with Valerie Gangas, a powerhouse in Transformational Life Coaching, an accomplished Author, and the visionary CEO behind Juniper Holiday & Home. As Valerie shares her fascinating journey, we explore how her roots in the restaurant and bar industry grew into a passion for hospitality, ultimately guiding her towards the dynamic world of vacation rentals. During the challenges of the COVID era, Valerie's e...

In this episode, Alex and Annie are joined by David Angotti, the Chief Evangelist at Guesty, an end-to-end property management software designed for short-term property managers who seek to save time, increase revenue, and grow their businesses. David's journey in the vacation rental industry began after he exited his first company, SpeedyPrep, in 2009. Retirement at the age of 29 quickly lost its allure, so he purchased a few rental properties. This quickly evolved into a property management bu...

Join us today for a special FLASHBACK episode with Vanessa Humes as we explore the Top 5 Ways to Drive Direct Bookings! This episode originally aired in September 2022. Original shownotes from September of 2022: Vanessa Humes of ICND joins us today to share the top 5 strategies for building a book-direct vacation rental brand. As we often talk about on the podcast, building your house on someone else's land puts your business in a dangerous position - but where do you begin if you want to take...

On this episode of Alex & Annie : The Real Women of Vacation Rentals, Alex is joined by Veronica Romney, Founder of Rainmaker Residency™ and VeronicaRomney.com. Veronica is a coach of all things marketing and leadership with over 15 years of experience. She puts her marketing skills on display with the two long term rental properties and one short term rental property she owns, and her marketing efforts as a solo contributor have outperformed both agencies and management companies with her holis...

In this episode, Alex & Annie are joined by a panel of experts to help guide you on a pressing topic - How to Explain Changes in Revenue and Bookings to Your Homeowners. 2023 is not turning out to be as profitable as expected for vacation rental managers, and naturally this is causing quite a bit of turmoil for property managers, especially those who got into the business during the golden years of 2020-2022. That’s why today's Revenue Roundtable features Ben Coleman - Founder of Rev & Researc...

In this very special anniversary episode, Alex & Annie are joined by Travis Wilburn and Rebecca Lombardo - Co-Founders of The 100 Collection. The 100 Collection is a prestigious evaluation program that recognizes exceptional vacation rentals managed by industry-leading companies committed to excellence in hospitality across a multitude of destinations. Travis and Rebecca are huge believers in the value that local brands bring to the vacation rental space and the importance of a “Doyen/Doye...

Craig is a financial expert, author, and speaker who founded Shore Term Rentals, a short-term rental and property management company in New Jersey. With over 25 years of experience, he started acquiring multifamily apartment buildings in 2014, grew to 9 complexes worth $6M+, and developed a property management company to manage several of his personal properties. In this episode, Craig shares how he’s leveraging his background in finance to effectively run his property management business. Cr...