Getting listed is easy. Getting booked takes strategy.
Many short-term rental operators think that getting listed on Airbnb or Vrbo is enough. But in today’s competitive landscape, basic distribution is no longer enough to stand out or to sustain growth.
In this episode, we’re joined by Lennart Kok, VP of Distribution and Marketing at NextPax, to explore what smarter vacation rental distribution really looks like.
We dive into:
1️⃣ What it means for a channel manager to be a preferred OTA partner and how that status benefits accommodation partners
2️⃣ How deeper OTA integrations improve messaging, reviews, payments, and listing visibility
3️⃣ Powerful OTA tools that often go unused due to PMS limitations or lack of awareness
4️⃣ Ways to boost performance with smarter cancellation policies, promotions, and geo-targeted pricing
5️⃣ How AI is being used by tech partners to improve listing quality, translations, onboarding, and support
6️⃣ How GDS connectivity is opening new opportunities with corporate and international travelers
If you’ve been relying on just one or two channels or haven’t updated your distribution strategy in years, this episode is a must listen.
#vacationrentals #shorttermrentals #propertymanagement #channelmanagement #ota #distributionstrategy