When an OTA changes its rules, how much does it affect your vacation rental business?
As booking platforms continue to evolve, having multiple ways to reach travelers gives property managers greater flexibility and control over their business.
In this clip, Michelle Gilliland, VP of Sales at Savvy, shares a valuable piece of advice for operators: “Make OTAs a nice to have, not a need to have.”
She also explains why alternative booking channels that generate reservations and support property manager brands are an important part of building a more resilient distribution strategy.
🎧 Watch the full conversation: https://www.alexandanniepodcast.com/who-gets-credit-for-a-five-star-stay-michelle-gilliland-savvy/
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