Midterm rentals are gaining ground as many STR markets mature, and they’re becoming a serious part of the operator toolkit.
In this week’s episode, we sit down with Jeff Hurst, CEO of Furnished Finder, to break down what’s driving that shift and what makes 30+ day stays a different category, not just a longer booking window.
We cover:
1️⃣ What Furnished Finder is, and what “midterm” means in practice
2️⃣ Why the category is still early, and what professionalization looks like
3️⃣ Who midterm guests are and what they need from a stay
4️⃣ How midterm works operationally: screening, leases, deposits, and payments
5️⃣ “Return on furniture” and the investment logic behind midterm
6️⃣ Regulation, market maturity, and why more operators are taking midterm seriously
7️⃣ What fits midterm demand, and what doesn’t
If you’re an operator thinking about adding midterm to your mix (or tightening your approach), this episode will help you set the right expectations and evaluate if your properties are a fit.
#vacationrentals #shorttermrentals #strindustry #midtermrentals #mtr