For this November 1st of the Month Bonus Episode, Alex & Annie welcome Lance and Elaine Stitcher - Owners of Seaside Vacations & Sales - a full-service, boutique Vacation Rental company that operates in Chincoteague Island, VA, Ocean City, MD, and Captains Cove, VA. During the VRMA 2023 International Conference in Orlando they became the recipients of the Vacation Rental Management Company of the Year Award and are joining us today to talk about their road to winning this prestigious award.

Lance and Elaine understand that to truly provide the best possible guest experience, you need to level up your service and go beyond the industry status quo. One of the ways they’ve done it is by bringing laundry in-house and including linens as a standard part of their service. This was a costly, uphill battle at first, but now they can proudly say that they’re the only vacation rental managers in their market that do this - which takes a huge burden off of the guests shoulders.

Spirits are high after the phenomenal VRMA conference in Orlando last week. Compared to last year's event in Vegas, the Orlando venue was much less populated by external parties making it easier to connect with industry peers - which is what vacation rental conferences are all about. This year, the DARM and Women’s Summit Conferences are both right around the corner from the VRMA event, and we’re expecting a strong follow-up to the Orlando event.

When asked about revenue management in 2023, Lance reaffirms that the COVID high season is obviously over, however, they’ve still seen a 25% improvement compared to 2019 which puts them at an over 5% yearly growth rate for the last 4 years. Revenue management is no easy task, especially if it’s one of the many hats you wear, which is why Lance considers Rev & Research and Wheelhouse must-haves for their business at this point.

With the market no longer being as forgiving as it was during 2020-2021, Lance and Elaine are both focused on making revenue management their superpower. This year, they’ve learned an invaluable lesson about the importance of getting seasonal pricing right, and the market expectation of flexibility when it comes to cancellations and changes to bookings.

Check out the full episode to hear the road that took Seaside Vacations & Sales to the VRMA Vacation Rental Management Company of the Year Award!
HIGHLIGHTS:
00:00 Lance & Elaine Receive the VRMA Award!
02:21 Seaside Vacations & Sales Road To Victory
05:03 Bringing Their Laundry In-House
10:42 The Value of Conferences
17:21 Revenue Management in 2023
24:52 How Consumers Choose Booking Sites
30:52 Why Our Industry Rocks!

This episode is brought to you by Rev & Research!

Connect with Lance:
Website - https://www.seasidevacations.rentals/
LinkedIn - https://www.linkedin.com/in/lance-stitcher-5593b013/
Connect with Elaine:
Website - https://www.seasidevacations.rentals/
Linkedin - https://www.linkedin.com/in/elaine-mose-stitcher-8b742071/
Connect with Alex and Annie:
Alex Husner - https://www.linkedin.com/in/alex-o-husner🌎-1844306/
Annie Holcombe - https://www.linkedin.com/in/annie-holcombe-vrgal/
AlexAndAnniePodcast.com