James Varley

James Varley Profile Photo

Founder and CEO

James Varley is the Founder and CEO of Host Planet, the fastest-growing multimedia platform dedicated to the booming short-term rentals industry. Host Planet empowers hosts, property managers, and industry professionals with free, high-quality educational resources. The platform features collaborations with leading brands such as Hostfully, Hospitable, Beyond, Guesty, and Sykes Holiday Cottages, offering insights and strategies to help short-term rental businesses thrive.

Host Planet’s offerings include a popular podcast, weekly newsletters, comprehensive e-books, events, and innovative industry partnerships.

In addition to leading Host Planet, James manages a boutique portfolio of holiday rentals in Yorkshire, providing him with hands-on industry experience.

Before launching Host Planet, James spent a decade heading corporate communications for the FIFA World Cup Qatar 2022 organising committee. His diverse media background includes two seasons as a video-journalist with Leeds United and extensive work across the corporate and creative sectors.

June 11, 2025

From FIFA to Host Planet: James Varley’s Journey to Empowering STR Hosts

Send us a message! When media veteran James Varley stepped away from a decade-long career working on the FIFA World Cup, he had no idea that a single Airbnb stay would spark his next chapter: empowering short-term rental host...
Guest: James Varley